Free Carpet Information and Buying Guide
Alan Fletcher - 30 Yr Carpet Expert / Consumer Advocate - I do not sell carpet.
Why Is Choosing New Carpet So Confusing?
I often say "Watch out for Unscrupulous Carpet Retailers!" because Carpet scams and rip-offs are common. But What Does the word Unscrupulous Really Mean?
Not honest or fair: doing things that are wrong, dishonest, or illegal.
Synonyms: cutthroat, immoral, Machiavellian, unconscionable, unethical, unprincipled.
Unscrupulous Carpet retailers are fully aware that most consumers don't know much about selecting the right carpet. They also don't want to take the time to educate you, and they certainly don't want you to ask too many questions. What do they want? They just want you to come in... choose a carpet you like and write a check for the full amount without shopping anywhere else or doing any comparison shopping.
Here are just a few of the ways that you could become a victim of a carpet scam.
1. Unscrupulous Carpet retailers can very easily overcharge you for materials and labor. This can easily add hundreds to the cost of your new carpet. You would never know you were over charged unless you know the trick to safeguarding yourself from this common type of scam.
2. Unscrupulous Carpet salespeople often recommend unsuitable products. There are always sales contests and other promotions where salespeople can will a trip if they sell enough of a certain type of product. What they suggest you buy may not be what you need. Buy the wrong carpet and you are throwing your hard-earned money away. When your new carpet start looking worn out and matted down, you'll find that the warranty does not cover that type of damage. When you call the carpet dealer to complain they will not help you.
3. Carpet Manufacturers often fail to provide easy-to-understand, clear and complete product information. They want you to buy their products based on their well-advertised brand name. Some mills won't even tell you any specifics about their products even if you call the manufacturer directly. They just won't tell you. Why not? They don't want you to have an easy time comparison shopping. They don't want you to shop around. You need to learn how to overcome this.
4. Carpet Manufacturers make it easy for carpet retailers to implement a private-labeling system to discourage or prevent you from comparison shopping. This means you will see different style or color names and numbers on the exact same carpets at offered by competing carpet retailers. What does this mean to you? If you find a carpet you like at one carpet retailer, you can't just call around to see what the same exact carpet might cost at other nearby carpet retailers. Why do they use private labeling? Once again, they don't want you to have an easy time comparison shopping and they don't want you to shop around for the best price. I can help you avoid this scam.
5. Unscrupulous carpet retailers often fail to disclose second-grade or defective material information to you. Retailers often buy second-grade materials and sell them to you off the showroom floor. They may not tell you that there is something wrong with the carpet. In most cases, you won't see the defect until after the carpet has been installed. There are no refunds on discounted, second-grade carpets. You must not fall for this type of carpet scam, I can show you the secret to getting a good deal on first-quality carpet.
6. Manufacturers and retailers fail to provide readily available, clear and concise, easy to understand warranty and claims information. Good luck trying to make a claim, they make it very hard to do. Read the fine print of any carpet warranty and you will see what I mean. Did you keep your sales receipt with the carpet, pad and installation prices separated? Did you have your carpets cleaned regularly and keep all your receipts? No? Sorry your claim is denied. What do you need to know to protect your investment?
7. Manufacturers fail to provide true-to-life carpet wear rating values and information that should be readily available to you based on various and diverse types of consumer applications, instead of the current rating values based on a typical "family of four" scenario. How to avoid the manufacturer's flawed carpet rating system trap.
Now remember, not all retail carpet stores are Unscrupulous. There are plenty of reputable carpet dealers to buy from, but it's difficult to tell the good from the bad. That's why I created my own hand-picked list of locally owned and reputable flooring dealers.
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