©Alan J. Fletcher, Carpet Expert and Consumer Advocate
Why should you trust my
carpet buying advice?
First of all, I don't sell carpet anymore. I don't have employees, I don't hire subcontractors or use commissioned
salespeople. I just have my websites and a passion for helping folks
choose wisely, save money and avoid getting ripped off.
I have 33 years experience in the carpet business both selling
and installing. My father was a mill rep for 35
years, my uncle owned a carpet store for 40 years. That's over 100 years of
Since 1977, I have sold and installed virtually every type of flooring product
including carpet, linoleum, vinyl tiles, ceramic tile, laminate,
bamboo, cork, hardwoods, marble and more.
Through the years I've developed relationships with thousands
of homeowners, landlords, builders, and investors who have counted on me for honest and
accurate flooring advice. In 2005, I decided to become a consumer advocate full time and
stop selling or installing carpet and flooring forever.
I'm a homeowner just like you, and I want to have access to
and complete product information for anything I might need to buy. In my many years in the
flooring business I've witnessed a lot of sneaky flooring dealers that hire sly
salespeople and encourage them to lie and cheat. I've also seen tons of
deceptive advertising where you need a magnifying glass just to read the fine
I find that many flooring retailers don't provide accurate, honest
or complete product information to their customers because they don't want you
to know the truth! This is exactly why buying carpet or flooring today is
so confusing. Every flooring store you visit and every salesperson you encounter
will tell you something different. How are you supposed to know who is telling
you the truth, the whole truth and nothing but the truth?
I believe that every consumer deserves to know the whole truth
about the flooring products they are considering, not just the positive
attributes, but all the negative aspects too. That's the problem I see with many
flooring dealers, including those who advertise and sell on the internet today. They
only tell you the
positive aspects about their products and they conveniently forget to tell you about the
negative aspects of the flooring products you may be considering. This makes it
nearly impossible for homeowners to make wise and informed decisions.
Consumers deserve to get a fair & square deal.
That's why I have created my own special hand-picked list of
carpet retailers. If you choose to visit from one of my preferred carpet
dealers be sure to print up my coupon and take it with you. I don't make a dime from your carpet
purchase, no matter who you choose to buy from so don't worry about that. I
check out my dealers very well before I recommend them to you. I have a strict
set of guidelines they must pass before they get on my list. When you visit,
see if they treat you well, are helpful and provide you with a fair &
square deal. Then and only then should you decide if the dealer I recommend is
worthy of your business.
- In 1998 I wrote my first consumer carpet buying guide "Carpet Buying Secrets
Revealed" and my desire to be an active consumer advocate became a
reality. Response was good to the release of my book.
- In 2000 I started my first website Abccarpets.com. I then wrote "The Quick
and Easy Guide to Carpet Shopping" and released both books to
Amazon.com for distribution.
- In 2002 I wrote a book for landlords called "Landlord Floors-Carpet
and Vinyl management for rentals." and launched my second website
Landlordfloors.com. I began development of The CFM Solution, a strategic way
for landlords to reduce their flooring replacement costs. The Landlord
Flooring Management Guide was compiled and offered as a resource for rental
property owners and property managers.
- In 2003 I launched Howtobuycarpet.com and I began offering a free service
called "Ask the Carpet Expert" where homeowners could email me their
questions about buying carpet. Since then, hundreds of common carpets buying
questions & answers have been posted on my websites for my readers to
- In 2005 I closed my flooring installation business to work full time as a
consumer advocate. I wrote The Complete Carpet Buying Guide
and now offer it as an instant download.
- In 2007 I continue to update my Carpet books, websites and answer carpet
questions from my website visitors.
- In 2008 Because so many of my readers wanted to know who I recommend they
buy from, I decided to build a very special list of locally owned carpet
dealers that I would feel confident referring to my readers.
Now in 2013 I have more than 350 locally-owned dealers listed in my
Preferred Carpet Dealer Directory and growing. I receive lots of emails from
happy customers who have been able to choose wisely, save money and get a fair
and square deal on new carpet.
It doesn't get any better than that!